Branding Nocturne:
A Sonic Aesthetic
KEF x Marcel Wanders
The KEF Nocturne project required the development of a distinctive brand identity for the special edition LS50 Wireless Speaker by Marcel Wanders studio. Inspired by music’s rhythm and the elegance of architecture, the visual system included a custom logo, ambient graphic language, and supporting imagery that reflected the speaker’s immersive experience. This branding extended across digital, packaging, and event collateral, creating a cohesive and sophisticated aesthetic that elevated the product launch and reinforced KEF’s reputation for innovation in sound design.




Credits
Creative Direction: Marcel Wanders studio
Graphic Design Lead: Matteo Ventura
© Marcel Wanders studio for KEF