Interactive Trade Show & Booth Design
SunTek
Suntek's debut at Automechanika Frankfurt showcased an innovative booth design using the brand's white, blue, and red color scheme. Visitors experienced live paint protection demonstrations, scratching car parts covered with Suntek film, and using hairdryers to "erase" marks, highlighting the product's durability. A red Ferrari in the center displayed the paint protection process. The booth’s design also cleverly incorporated hidden storage for employees. The event exceeded expectations, generating more leads than Suntek's CES booth, proving its immense success at a fraction of the cost.










Credits
Agency: MV Design
Client: SunTek
Creative Direction: Matteo Ventura